BATON ROUGE: Louisiana Attorney General Jeff Landry today announced a new initiative to help educate the public on dangers and responsibilities associated with opioids.
Partnering with the Louisiana Ambulance Alliance, Attorney General Landry created the Opioid Abuse Prevention Fund through an agreement with Amphastar. The fund will pay for the “End the Epidemic LA” informational campaign – complete with a website, advertisements, and community outreach.
“Every day, Americans lose 120 family members and friends to an overdose. From the big cities to our rural towns, no community in Louisiana is immune to the opioid abuse epidemic,” said Attorney General Landry. “Opioid abuse has taken the lives of too many of our children, parents, neighbors, and co-workers. We hope that End the Epidemic LA will assist in the reduction of opioid misuse, abuse, and overdose.”
Nationally, drug overdoses now surpass automobile accidents as the leading cause of injury-related death for Americans between the ages of 25 and 64. Louisiana is one of eight states to have more opioid prescriptions than residents and in New Orleans overdose deaths are outpacing homicides. The noticeable rise of opioid addiction throughout Louisiana prompted the start of this new information based effort.
“When Attorney General Landry’s office brought this partnership opportunity to us, we immediately recognized the opportunity to deliver more pre-hospital care albeit in a non-traditional manner,” said Donna Newchurch, CEO of Ambulance Alliance. “The ultimate beneficiaries of this partnership are the citizens we serve daily.”
The new effort’s website, www.EndTheEpidemicLA.org, is now live and will serve as a resource for people looking for information, assistance, and guidance.
“We hope everyone in Louisiana visits our website,” concluded Attorney General Landry. “Whether you are struggling with opioid abuse or know someone who may be battling this terrible fight, we encourage you to get informed and know that help is available.”